A plan to get your newsletter reaching your whole list again.

Right now, more than half your list never gets the email.

When you send your newsletter, it reaches about 585 people and then stops. You have 1,357 newsletter subscribers, so roughly 770 of them, people who asked to hear from you, never receive it.

That's not a list-cleanup chore. Your newsletter is how you stay in front of clients and prospects between sessions, and it's only reaching a third of the people on it. The good news is this is a known, fixable problem, and I can already see most of what's causing it.

I looked at your site before writing this. Below is what I found, how I'd fix it, what it costs, and how to start. No call needed, though I'm glad to talk it through if you'd rather.

The send isn't failing at random. It's hitting a wall.

A send that stops at the same point, around 585, almost every time isn't a glitch. It's a limit being reached. In my experience it's one of two things, and sometimes both at once:

• Something is capping the volume. Your sending tool, an email plugin inside WordPress, or your web host's mail server may have a daily or hourly limit it hits around 500 to 600 emails, then quits for the rest of the send.
• Or the system is stopping itself to protect you. If too many of the first addresses bounce because they're old or mistyped, most email platforms will automatically halt the rest of the send so your sender reputation doesn't get damaged.

Both of those come back to the same two roots: where your email is sent from, and the health of your list. Fix those two and the wall goes away.

The specifics, not generic advice.

I reviewed your public site. It's WordPress on the Divi theme, built by an outside designer, and the website pages themselves are almost certainly not the problem. The email side I can only fully see once I'm in your platform, but the picture from the outside is already clear.

Your list, and how it's built

• Your signup is a manual email link.People email you to be added, so the list is kept by hand. Over several years that means typos, addresses that have since gone dead, duplicates, and people who never confirmed. That's the kind of list that trips a send cutoff.
• Your contacts and your subscribers are two different groups.1,665 contacts, 1,357 subscribers. Mailing the wrong set inflates bounces and makes the cutoff worse. The first job is to separate the people who can actually be mailed from the ones who can't.

How it's sent, and whether inboxes trust it

• 585 is a cap, not a coincidence.Something is stopping the send at a set point. I'll find the exact limit, and where it lives, once I have access to the platform and the report from the failed send.
• Your domain is very likely not set up to vouch for your email.The records that tell Gmail and Yahoo your newsletter is really from you (called SPF, DKIM, and DMARC) are missing on most hand-run WordPress newsletters. Without them your mail gets treated as suspicious, which means the spam folder, blocks, and sends that stall. I'll confirm this when I check your DNS.
• One-click unsubscribe and clean sender details.Gmail and Yahoo now expect every newsletter to carry a proper one-click unsubscribe and a matching "from" and "reply-to" address. Missing these quietly lowers how much of your mail gets through.

· Screenshot of the website footer showing "Designed by Elegant Themes / Powered by WordPress.

Find exactly why it stops.

Before changing anything, I get into your email platform and the report from the failed send, and I read what actually happened. No guessing.

• Open the failed campaign report and read the exact error, limit, or warning the system gave.
• Check your bounces, suppressions, and any plan, plugin, or host sending limit.
• Look at how the list is stored and work out who is genuinely sendable.
• Tell you, in plain English, what is stopping the send and exactly what it takes to fix it.

Fix it so the whole list gets through.

Once I know the cause, here's the work that gets your newsletter reaching everyone again, and landing in the inbox while it does.

• Clean the list. Validate every contact, remove the dead, duplicate, and unsubscribed addresses, and confirm the real list of people who can be mailed.
• Set up authentication. Add the SPF, DKIM, and DMARC records so Gmail and Yahoo trust that your newsletter is really coming from you.
• Fix the sending. Sort out whatever is capping the send, with proper batching so the full list goes out without getting cut off.
• Add one-click unsubscribe and clean up your "from" and "reply-to" details to match what inbox providers now expect.
• Test, then send. Run a small test send first, confirm it lands in the inbox and not in spam, then send to the full clean list.
• Hand it over. A short, plain note on how to send safely from here on, so this doesn't come back.

No fake numbers. Here's the honest version.

I won't promise you an open rate or a sales figure, and I'd be wary of anyone who does. What this work is built to do is simple and concrete: your full subscriber list receives the newsletter, it lands in the inbox instead of the spam folder, and you're left with a clean list you can actually trust.

The technical side of email (authentication, list health, deliverability) is the kind of plumbing you shouldn't have to think about. That's the part I handle, so you can get back to writing the newsletter and seeing clients. I'm Google Digital Marketing certified, I've worked across WordPress and other platforms for more than twelve years, and this is exactly the kind of problem I clean up.

What it costs.

Here's how I'd price it, with a low-risk way to start so you know the cause before committing to the full fix.

Payment: two parts, 50 percent to start and 50 percent on completion, or milestones if you prefer. The diagnosis fee is credited toward the recovery, so starting small costs you nothing extra.

Third-party costs are billed separately and kept transparent: email validation credits (usually 20 to 40 dollars for a list this size), any sending-platform or SMTP fees, and DNS or migration costs if those come up. Final scope locks once I'm inside your platform. If anything turns out simpler or more involved than it looks from outside, I'll tell you straight before we begin.

For reference, the inbox rules behind all this are public: Google's Email sender guidelines and the Yahoo Sender Hub.